I got a brief email from someone today which included a link to a site ....112.2O7.net. A brief bit of research showed this belongs to a company known as Omniture, and further research revealed some possibly unsavoury characteristics. The company appears to be a market research/web metrics provider, which is allied with a number of other major online services. One Google hit talks about a link with iTunes, where the URL used to return data looks like 192.168.112.2o7.net, a bit of obfuscation that must be deliberately designed to appear like a private IP.
It's practices like these that make me suspicious of the company's intent. Why try to hide the fact that the data is being collected, unless they have something to be ashamed of?
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